Tequila Craft
Committed
to Craft
For more than 150 years, Casa Herradura perfected the art of transforming humble agave into the highest-quality tequilas. Tequila Herradura is an extraordinary fusion of the terroir and the process, expert skill and ancient tradition. It’s the heart of heritage agave and the heart of the community.
The journey of agave to bottle
HERITAGE BLUE
WEBER AGAVE
There is no Tequila Herradura without 100% Blue Weber Agave. Grown in volcanic lowlands surrounding Amatitàn, Blue Weber Agave layers our tequilas with distinct earthy and herbal tones.
Hand Harvesting
Only when agave is fully mature (after about 6-8 years later), jimadors (“harvesters”) take to the fields with a coa, a traditional, long-handled cutting tool. These skilled jimadors slice off intimidating agave leaves to reveal the sweet piña, or agave core, inside.
Traditional
Roasting
Piñas are layered in hand-raised clay ovens and slowly steamed for 26 hours––just as it’s been done since the beginning. The roasted agave is left to cool before heading to the mill.
MODERN
MILLING
A century ago, distillers pressed roasted agave with a donkey-powered tahona wheel. Today, industry leading equipment extracts agave juice, increasing energy efficiency and reducing waste. Milling produces sweet, syrupy mosto, the rich agave liquid that ferments into tequila.
WILD YEAST
FERMENTATION
Casa Herradura is among the few premium tequila makers with natural fermentation. Over 16 species of fruit trees on the estate originate the wild yeast that gives Tequila Herradura its unparalleled flavor. Inside open-topped, fermentation tanks, this yeast transforms sugary mosto into alcohol over three days. Then, it’s ready for distillation.
SKILLFUL
DISTILLATION
The alcohol is double-distilled and clarified to remove the heads (methanol) and tails (superior alcohols and vinasas), finally creating ultra-premium blanco tequila. Every batch is continually tested and reviewed by in-house tequila experts and tasters prior to bottling (Blanco) or preparation for barrel aging (Silver, Reposado, and Anẽjo).
RIGOROUS
BARREL AGING
Left to mature in charred American White Oak barrels, every Herradura tequila surpasses industry-standards for aging length, further enhancing the complex palate and aroma. As one of the only distilleries to craft our own barrels, Herradura has full creative control over specific flavors, colors, and textures.
estate
bottling
Each carefully crafted Herradura tequila is bottled on-site and meticulously inspected. Applied carefully to each bottle, the legendary Herradura horseshoe is our seal of approval, a memento of expert transformation––and a promise of extraordinary quality.
The journey of agave to bottle
HERITAGE BLUE
WEBER AGAVE
There is no Tequila Herradura without 100% Blue Weber Agave. Grown in volcanic lowlands surrounding Amatitàn, Blue Weber Agave layers our tequilas with distinct earthy and herbal tones.
The journey of agave to bottle
Hand Harvesting
Only when agave is fully mature (after about 6-8 years later), jimadors (“harvesters”) take to the fields with a coa, a traditional, long-handled cutting tool. These skilled jimadors slice off intimidating agave leaves to reveal the sweet piña, or agave core, inside.
The journey of agave to bottle
Traditional
Roasting
Piñas are layered in hand-raised clay ovens and slowly steamed for 26 hours––just as it’s been done since the beginning. The roasted agave is left to cool before heading to the mill.
The journey of agave to bottle
MODERN
MILLING
A century ago, distillers pressed roasted agave with a donkey-powered tahona wheel. Today, industry leading equipment extracts agave juice, increasing energy efficiency and reducing waste. Milling produces sweet, syrupy mosto, the rich agave liquid that ferments into tequila.
The journey of agave to bottle
WILD YEAST
FERMENTATION
Casa Herradura is among the few premium tequila makers with natural fermentation. Over 16 species of fruit trees on the estate originate the wild yeast that gives Tequila Herradura its unparalleled flavor. Inside open-topped, fermentation tanks, this yeast transforms sugary mosto into alcohol over three days. Then, it’s ready for distillation.
The journey of agave to bottle
SKILLFUL
DISTILLATION
The alcohol is double-distilled and clarified to remove the heads (methanol) and tails (superior alcohols and vinasas), finally creating ultra-premium blanco tequila. Every batch is continually tested and reviewed by in-house tequila experts and tasters prior to bottling (Blanco) or preparation for barrel aging (Silver, Reposado, and Anẽjo).
The journey of agave to bottle
RIGOROUS
BARREL AGING
Left to mature in charred American White Oak barrels, every Herradura tequila surpasses industry-standards for aging length, further enhancing the complex palate and aroma. As one of the only distilleries to craft our own barrels, Herradura has full creative control over specific flavors, colors, and textures.
The journey of agave to bottle
estate
bottling
Each carefully crafted Herradura tequila is bottled on-site and meticulously inspected. Applied carefully to each bottle, the legendary Herradura horseshoe is our seal of approval, a memento of expert transformation––and a promise of extraordinary quality.
Origins
Deep heritage,
trailblazing culture.
With roots in 1870, Tequila Herradura tells an over 150-year story of exceptional tequila and vivid innovation — with ample twists and turns along the way.
Silver
Smooth, crisp, agave forward. Industry-surpassing,
45-day barrel aging imparts hints of vanilla.
Reposado
A pioneer Reposado, industry-surpassing, 11-month barrel aging creates rich, amber hues with a palate of buttery agave and soft spices.
Añejo
Barrel-aged for an industry surpassing 25 months for a brilliant flavor of slow-roasted agave, aged wood, toasted almond, and spices.
Herradura Ultra
Supremely smooth and delightful, this ultra-refined Anẽjo cristalino is finished with hint of agave nectar, then filtered into crystal clear tequila.
Selección Suprema
Reveling in rich amber and deep, decadent flavors, the world’s first Extra Anẽjo tequila is intense, complex, and profoundly elegant.
Legend
Imagination transforms in this distinct and keenly rich Anẽjo––a true achievement of time, flavor depth, and barrel craft.
Double Barrel Reposado
A careful, two-step aging ritual imbues this premium tequila with a lavish bouquet of smoked wood, caramel, and sophisticated vanilla.
Aniversario
Commemorating 150 years of tequila-crafting excellence, this exceptionally mature, limited edition expression is aged 100 months in hand-crafted American White Oak barrels.
Blanco
Unaged, untamed, and truly authentic. Crafted since 1870, this true Herradura original unleashes the full character of our bright, heritage agave.
